Over the past ten years I've spoken with hundreds of moms, dads, career changers and retirees who are interested in launching a business from home. Many of them have formulated business plans, conducted market research and applied for financing and yet they have still overlooked one of the most crucial steps in the business planning process--self evaluation. Most new entrepreneurs don’t realize that it’s just as important to analyze yourself as it is to analyze your potential market.
If you’re considering the launch of a home based business, you might want to take a moment to ask yourself a few important (and personal) questions before taking the plunge.